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Avery Dennison Names New North America VP of Sales, Label and Packaging Materials

Gernot Ritzdorf will lead the business’ field sales, technical sales, customer service and technical support teams.

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By: DAVID SAVASTANO

Contributing Editor, Coatings World and Ink World, Coatings World and Ink World Magazine

Avery Dennison has appointed Gernot Ritzdorf to VP of sales, Label and Packaging Materials (LPM), North America. In this role, Ritzdorf will lead the business’ field sales, technical sales, customer service and technical support teams for LPM.
 
“Gernot’s success in building collaborative relationships with our customers to drive industry innovation, leading both regional and global sales organizations, alongside his wealth of knowledge in the label industry, sets him up for success in this role,” says Nick Tucci, VP and GM Label and Graphic Materials (LGM), North America.
 
Ritzdorf brings 12 years of experience in the company, with various roles including leading both regional and global sales organizations. Previously, he held the role of VP, sales, for LGM Europe. Most recently, he served as VP, global accounts.

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